June 29, 2011

Benefits of Embracing All Natural Skincare

Over the last decade, beauty companies have heavily relied on synthetic and harmful chemicals during the manufacturing of beauty products. Capitalism and sharp competition within the beauty industry is a primary reason for such heavy reliance on chemicals. Companies are aggressive about attracting consumers to purchase their products and so may use various chemicals that are ultimately harmful but nonethless may help to solve skin ailments although they may also have long term side effects. Rather, the beauty industry has an arsenal of about five thousand different chemicals that can be used for the manufacturing of products. These chemicals are not necessarily subject to approval by the FDA. The FDA reasons that because beauty products are not cosumed eternally or swallowed and the point of absorption is the skin, the FDA is less aggressive in regulating the industry. 

However, the FDA fails to acknowledge that skin is the body's largest organ and thus is susceptible to absorb everyday toxins in the environment as well as what is placed on the skin. Accordingly, over sixty percent of the chemicals in lotions, creams, and makeup will be absorbed through the skin and eventually enter the bloodstream. These products  have the potential to build up in the organs, such as the liver, and stay in the body for years.

It has become rather difficult to avoid purchasing products with harmful chemicals because companies have become more sophisticating in disguising  the true nature of ingredients or simply fail to include an ingredient. Moreover, some companies even abuse the term "natural". Therefore, it is up to the consumer to be aggresive in seeking truly natural products and conducting independent research to insure the credibility of a company that promises all natural products.

The use of natural and even organic products like Yamerra for skin care is beneficial because it avoids the buildup of unnatural chemicals and synthetic compounds in the body.  Natural products work so that the skin only absorbs elements found naturally. The use of natural products also helps the environment. One reason it is beneficial to the environment is that the manufacture process significantly reduces the amount of toxins released into the atmosphere that typical manufacturing emits. Also, natural products have proven effectiveness because they have continually been used for centuries in many cultures across the globe. For example, the Shea Butter found in all of Yamerr'a products has been used as a natural SPF for centuries in West Africa. It has also been used to help heal wounds, sooth aches and pains, and solve many skin ailments such as eczema, dander, and even acne. The bonus is there are no side effects, only radiant smooth skin!

Wonderfully, our planet Earth provides us humans with all that we need to thrive, and natural products like Yamerra expound on this by packaging the best the planet has to offer. If radiant and luscious skin is important to you, invest in natural products. You will not only be helping your skin, you will be helping to preserve and protect our beautiful Earth.

June 22, 2011

Yamerra in Japan!

I am really excited to share the news that Yamerra was recently featured in a major Japanese publication: "RURUBU New York". This is a major fashion, beauty, and lifestyle magazine.  It has received raving reviews from Japanese trendsetters and mavens in the fashion and beauty industry. Japan first got a touch of Yamerra when I met several fashionable Japanese girls who were vacationing in New York City. Yamerra quickly caught wind among women looking for natural and eco-friendly alternatives to take care of their skin.

They expressed that Yamerra offered delicious scents that helped to solve many of their skin concerns. The favorite scent among the Japanese divas are Sultry Mango, Fresh Lemon Fire Bliss and of course the all time favorite for many, Home Sweet Home Honey Vanilla. It is now available at a major retailer in Japan!
Distributor in Japan: Kaori Suzuki 
Call to place an order:  +81-80-3129-5573

If interested in trying out our scents please visit the Yamerra website at www.yamerrastore.com. Or, if you are in the New York area, stop by the Young Designers Market at 268 Mulberry St (Saturday/ Sunday 11a-7p) in Soho or the Kings County General Store in Brooklyn (please see previous post for more info).

June 15, 2011

Yamerra at The Kings County General Store in Parkslope

Yamerra will be in Park Slope at the Kings County General Store EVERY LAST SUNDAY OF EACH SUMMER MONTH! This is a FREE monthly market open to the public featuring cool local art, design, food, shops, vintage items & and more. 

Please come and visit us to check out our all natural and nutrient rich butters. Our deliciously scented butters are packed with natural sunscreen protection equivalent to 25- 30 SPF  to shield your skin and your hair for upcoming hot summer days.

Southpaw, 125 Fifth Avenue
(B/t St. Johns + Sterling)
Brooklyn, NY 11217

Upcoming Dates: 

Sunday June 26
Sunday July 31
Sunday July 28
Sunday August 28
Time: 1p.m. – 6p.m.

June 8, 2011

Memorial Day Sale-Extended

I just wanted to remind everyone that Yamerra has extending its Memorial Day Sale! Now that we are heading toward scorching summer temperatures,  protect your skin and hair with Yamerra. Because of its shea properties, all of Yamerra's products have sun protection with an SPF of 25.  Yamerra allows you to protect your skin and hair while also emitting a wonderful light summer scent. Make sure you check out our website at www.yamerrastore.com and stock up while the sale last!

Also, if you are in the New York area this weekend, come and say hello to us at the Mulberry Market located at 268 Mulberry Street b/t Prince and E. Houston. You can take the F train to Broadway Lafayette and walk about five minutes to the market.

June 1, 2011

Yamerra for Eco-friendly Lifestyle

As an Eco-friendly natural skincare and hair care line, Yamerra supports all efforts to reduce our carbon footprint on earth through recycling and reducing waste build-up.  For this reason, Yamerra is an avid fan of the new program Re-fashion NYC. 

This program was initially designed to offer New Yorkers fast, free, and convenient services for those who want to donate used or unwanted clothing as well as toys, shoes, furniture. All of the proceeds from the donations go to charitable causes.   If you are interested in donating, all you have to do is look for the Re-fashion NYC boxes which will be located in several apartment buildings throughout the five boroughs.

As Re-fashion NYC gains notoriety, these boxes will be available in public and private locations throughout the City.  If your landlord has yet to place the collection box below in your apartment building you can still donate by visiting nyc.gov/stuffexchange to find alternative places to donate your items.  Please visit nyc.gov/refashion to learn more about the program and the partnership. This is a easy way to jump start your spring cleaning and free some space in your tiny NYC closet!

Yamerra also has a recycling program which allows for those who have used Yamerra containers to return the containers to any Yamerra retailer and receive 10% off your next purchase.
Please look out for the Re-fashion NYC boxes throughout the city and join the effort in making New York City a greener city!